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Fitness innovator P.volve is opening two new franchises in Carlsbad and Encinitas

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Fitness innovator P.volve is opening two new franchises in Carlsbad and Encinitas

NEW YORK – (BUSINESS WIRE) – P.volve, a leader in evidence-based functional fitness, announced today that it will open two new locations in Carlsbad and Encinitas, California. After a detailed due diligence process, P.volve awarded franchises to Carlsbad residents Kristin and Jeff Springborn, veterans of corporate sales and customer service.

“After more than two years of intense research and analysis on potential franchise opportunities in the fitness space, P.volve was by far our first choice,” said Kristin Springborn, who will be the studio’s director as well as co-owner. . “Fitness is a central part of our lives and being able to start your own business with such an amazing brand and an extremely dedicated following is a dream come true.”

P.volve President Julie Cartwright added, “Due to the record growth of our business nationwide, deciding who was the best person to own and operate these locations took time. We are thrilled with our decision and know that Kristin and Jeff Springborn will be excellent business partners and studio operators. “

With the announcement of these two new studios in Encinitas and Carlsbad, P.volve will manage a total of five studios in San Diego County, taking full advantage of a strong member base who already subscribe to its on-demand platform. Currently, San Diego is one of the top 20 markets among existing P.volve members.

“We already have a significant number of loyal members in the region who will now be able to convert to studio membership or who will be able to attend studio classes while continuing to use their digital memberships,” said Cartwright. “We are confident that these two new locations will be successful, reaping the benefits of both studio and on-demand exercise. Currently, nine out of 10 members in study cities are choosing hybrid subscriptions that give them the option to attend classes in the studio or on demand via our digital platform. “

The locations of the new P.volve studios in Carlsbad and Encinitas have not yet been determined as the site selection process is in its early stages, with a lease expected to be signed by the end of the third quarter.

With a median household income of $ 163,000 and a median resident age of 43, Encinitas is an affluent market that reflects the demographics of many of P.volve’s current members. We think he will respond enthusiastically to the P.volve experience, “said Cartwright.

“As the third largest city in San Diego County and one with a median household income of over $ 110,000, Carlsbad offers the opportunity for substantial growth in the future, making it an ideal location for P.volve to expand.” Cartwright said.

The La Jolla location of P.volve will open this November

The latest franchise awards continue P.volve’s commercial expansion into Southern California beyond the initial location opened in Los Angeles in 2020. The new locations in Encinitas and Carlsbad will follow another P.volve studio scheduled to open November 2022 at 4575 of La Jolla Village Drive in San Diego. The owners of that location, Kirstin and John Keohane, have also been selected to open two more studios in San Diego within the next 18-24 months. P.volve plans to open 10-15 franchises in the San Diego area as part of a plan to open 250 studios nationwide by 2025.

The expansion of P.volve is based on record growth

P.volve’s expansion into Southern California comes during a period of record growth for the company. P.volve recently reported that its membership increased 145% year-over-year and, despite rising inflation, membership increased by 61% in the first six months of 2022 alone. “Our rapid growth at the level National shows that women want to choose when it comes to how and where they train, and we’re excited to be able to serve more women in San Diego County with studio locations, ”said Cartwright.

P.volve, whose name derives from “personal evolution”, launched an on-demand offering in 2017 and its first studio in 2019 in New York. Currently, P.volve integrates a growing portfolio of on-demand lessons with live and in-person lessons in the company’s run studios in New York, Chicago and Los Angeles. Franchise locations in the US and Canada are expected to open by the end of the year and into 2023.

P.volve, a leader in evidence-based functional fitness, offers innovative content and experiences to its members globally. Her science-backed holistic fitness method for women harnesses the power of functional movement to nourish and restore as it shapes, tones and strengthens. A hybrid fitness model, P.volve can be experienced in the studio and through live and on-demand virtual classes. P.volve offers a growing franchise studio footprint, proprietary equipment, and worldwide availability. Based in New York, P.volve has members in all 50 states. For more information, visit www.pvolve.com, www.pvolvefranchise.com and @pvolve on Instagram.

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Marvin Anderson is a seasoned blogger and entrepreneur known for his sharp analysis of current news and trends. With a background in business and public relations, Marvin offers unique insights that blend industry knowledge with a keen understanding of global affairs. His blog is a hub for thoughtful commentary, where he breaks down complex topics into engaging, accessible content. Marvin’s expertise and approachable style have made him a trusted voice for readers seeking clarity in a cluttered news landscape. Whether it’s through his insightful posts or dynamic public speaking engagements, Marvin is dedicated to enlightening and inspiring his

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